PS He also was involved in the design and sale of the foil coated Kleenex tissue box of the 1960s. Along with the new design was a surge in sales of milk duds, and my father landing a very successful account, insuring the continuing availability of his favorite candy for the movies.īased on that successful sale, he was granted a transfer to Southern California, where I was raised, and continued to have tremendous success in the cardboard industry. He then took that design to the makers of milk dud‘s, based out of Chicago, a local account, setup up a cop-call meeting and sold them on the new artistic packaging, representing the bold structure and flavor of milk dud’s, and won the account. As he told the story, he went to his art department and asked for a bold new design With the block letter Font. My father was a box sales representative operating out of Chicago in the 1950s, in order to gain a new account considered one of his favorite candies yeah realize the cursive script did not adequately represent the unique qualities of Milk Duds. I like the Art Deco-ish stylings of this one: This one came to me in great shape - so well-preserved in fact, that it’s hard to imagine just how old it is. I think I’ve created a pretty good roadmap for dating boxes of the 1970-2012 vintage.įirst up is my earliest Milk Duds box. ![]() ![]() I’ve spent a lot of time to narrow in on ways to define each period and where each design fits along the way. The problem with this consistency in packaging style is that it often makes it difficult to precisely date a package. You have my permission to skim a bit, but if you are curious and want to take a closer look, you’ll note the many subtle design evolutions and company changes along the way. These days I find that I can celebrate its consistency and the small tweaks it has experienced in its long life.īut consider this a warning: to the casual observer, you may find that many of the boxes I’m going to share with you today all start to look the same. I’ll admit that it was this very consistency that, for a long time, kept me from giving much thought to the packaging or to putting much effort to collecting it. My earliest box is a yellow hue with brown logo, a look which is still largely the design the boxes retain to this day. Unlike some brands that have seen dramatic changes in colorful packaging and mascots through the years, Milk Duds have been steady and reliable. Today is what we’ll call the standard Milk Duds chapter and tomorrow it’s going to be the exotic Milk Duds brand extensions. So today and tomorrow, I’m going to share what I have and walk you through the pieces of Milk Duds history that my collection can shine a light on. Over the years, I’ve picked up quite a variety of Milk Duds packages that dot their history, though most of what I have is from the last forty years. Along with Hot Tamales, Milk Duds have always been one of my favorite movie theater go-to candies. It’s a pretty simple bit of candy as so many classics are a chewy nugget of caramel surrounded by a tasty chocolatey coating. ![]() Milk Duds is a confectionery classic that was first sold in 1926 by the Holloway company of Chicago.
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